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Brochure website — Pěkná scéna
A music club website with an event programme and venue booking
A brochure website for a multi-genre music club — event programme, photo gallery and online venue booking in one place. The design comes straight from the atmosphere of the weekend gigs: dark, energetic and bold.
pekna-scena.cz
Client
Pěkná scéna
Industry
Culture and music venues
Launched
August 2026
The brief
The club needed a website that wasn't just a shop window but a real channel for both visitors and venue hire. Until then the programme lived mostly on social media, hire enquiries arrived haphazardly through messages, and the club had nowhere to show what its nights actually look like.
The solution
The visual language comes directly from the club — a dark palette, bold typography and large photos from the events. Visitors feel the energy of the place before they read a single line.
The event programme is the heart of the site. Each event has its own page with the date, genre and a photo gallery, so it shares well on social media and stands a chance in searches for local cultural events.
Venue booking runs straight from the website. The enquirer fills in a form with the date and the type of event, and the club receives a structured enquiry instead of digging it out of its inbox.
How it looks
- pekna-scena.cz
Music club homepage — desktop
What it does
Event programme with a detail page and gallery for each event
Online form for booking and hiring the venue
Photo gallery from past concerts and nights
Bold dark design matching the club's atmosphere
Fast loading and full mobile optimisation
SEO built for searches around cultural events
Easy content management with no technical knowledge needed
Outcome for the client
Venue bookings
Enquiries arrive structured from the site instead of through social media messages.
Event attendance
Up significantly since launch, according to the club.
Programme
Visitors find the date and genre in a couple of clicks, without trawling social media.
Scope of work
Visual design and identity for the site
UX design of the programme and the booking form
Development of the site and content management
SEO optimisation and structured data
Deployment, hosting and ongoing maintenance
Technology
Client testimonial
„We needed a site that breathes the same atmosphere as our Friday and Saturday nights — energetic, dark and bold. That is exactly what we got. Visitors browse the programme and the gallery easily, and above all the venue booking straight from the site works beautifully. Both bookings and attendance have grown noticeably since launch.“
Jan Čepela
Club owner, Pěkná scéna
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